December 19, 2022 Zero-party data and gamification What is zero-party data? Zero-party data is a type of information that is voluntarily and proactively shared by consumers
November 17, 2022 Gamification in Insurance: How to Maximise its potential Accenture found that unless traditional insurers invest in new digitized distribution models that drive customer engagement and value, 25% of their
November 16, 2022 How does employee engagement affect productivity and business success? According to Gallup, highly engaged teams are 18% more productive. But what’s the connection between engagement and productivity? Most people
September 23, 2022 Your Knock-Out Boxing Day Marketing Strategy Boxing Day is the Black Friday of UK sales. It’s the day after Christmas, the end of festivities and
August 15, 2022 Top 7 reasons to use an Advent Calendar in your marketing Here are the Top 7 reasons to use a digital advent calendar in your marketing. 1. Builds awareness and
June 3, 2022 Top 7 reasons to use a Slot Machine promotion in your marketing Here are the Top 7 reasons to use a Slot Machine wheel promotion in your marketing. 1. Builds awareness
May 3, 2022 Top 7 reasons to use a Spin Wheel promotion in your marketing Here are the Top 7 reasons to use a digital spin wheel promotion in your marketing. 1. Builds awareness
March 3, 2022 Top 7 reasons to use a Scratch Off promotion in your marketing Here are the Top 7 reasons to use a scratch-off promotion in your marketing. 1. Builds awareness and increases
February 23, 2022 5 Marketing Tips For An Egg-citing Easter Email Campaign Every so often, a marketing strategy needs a ‘spring clean,’ With Easter just around the corner, there are opportunities