Gamification for the Entertainment Industy
Use gamification in media and entertainment to motivate and reward
online fans and audiences with interactive challenges and personalized promotions.
People’s expectations have changed. Gaining and keeping the attention of your audience is a
challenging task. They expect immersive experiences. They expect to be entertained.
Get noticed and attract the right engagement with a memorable and innovative experience.
Create a dialog with your fans, tailor their experiences, and trigger their emotions. Cater to occasional
and frequent buyers with customized programs, and amplify the reach of your influencers.
Learn who your true brand advocates are and amplify their message. Show clear and tangible benefits to your audience for interacting with your brand. Give points and digital rewards for completing desirable behaviors like referring their networks.
Give incentives to those who attend your events, conferences, exhibitions, or shows. Give them reasons to invite their friends and family. Create interactive experiences that make users want to engage and share your brand or experience with their social networks.
Build a strong relationship with your audience. Motivate your fans to level up by completing exciting activities. Create different reward levels and grant additional benefits for each one. Grant privileged access to your best fans and advocates.
Use gamification to deliver a fun and rewarding interactive solution. Promote a fun environment to engage your target audience. Give points for their contributions, such as commenting, sharing, rating, or recommending more friends to sign-up.
Communicate to employees exactly what is expected of them. Train employees in branding, corporate values, product portfolio, risk reduction, health and safety, and compliance. Give rewards for skill development, increased job responsibilities, and information retention.
Personalized rewards shouldn’t stop with your customers. Appreciating your employees goes a long way. And with employees more likely to stay put and develop with your company, you can retain a talented, loyal team that are in it for the long-run.
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