Movember Photo Contest

BRAND: Movember
CONTEST: Best Moustache
TYPE: Photo Contest

Key Stats

  • 749 photos entered
  • 5087 votes

Intro

You may be familiar with Movember, if not, it’s a really big thing in many countries. Movember is an annual event involving the growing of mustaches during the month of November to raise awareness of men’s health issues (such as prostate cancer, testicular cancer, and men’s suicide). The Movember Foundation runs the Movember charity event housed at Movember.com.

BeeLiked worked directly with the team to create this fun global photo contest for the many thousands of fundraisers to show off their mustaches and compete for a chance to win recognition from their friends and Movember’s panel of judges for their efforts.

Movember promoted the photo contest via their own fundraising portal at Movember.com, encouraging their fundraisers to upload a photo of themselves or of a fellow nominee to the contest. 

The prize was simply recognition from The Movember Foundation for the lengths and efforts that so many go to raise money for this worthy cause. Photos were entered into one or more of the following categories. 

  • There were
  • The Epic One
  • The First One
  • The Salt & Pepper One
  • The disappointing One
  • The Movin’ On Up Award
  • Host With The Most
  • Mo Your Own Way

Once the photo had been approved by the moderator, the entrants were encouraged to share their photo entries to gain votes.

When looking for an engaging way to motivate and reward our Movember fundraisers, BeeLiked turned out to be a perfect match for us. The platform provided us with a fully customizable, branded, and fun promotion with many easy ways to customize the promotion via the settings and builder. Not only was the platform exceptional and allowed our fundraisers to have a great experience with Movember, but the service and support from BeeLiked and their team was fast, efficient, and very helpful.

Tony Chausse, Senior Manager, Operations & Community Engagement – Movember

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