Lesson 04

Reviving Your Inactive Database for January Sales!

Welcome to PlaySkool!
“Class” is in session! Today’s lesson is all about boosting your holiday marketing game. We know you’ve got traffic rolling in during the season, and BeeLiked can help you turn those holiday visitors into long-term customers. Ready? Let’s dive in!

01

Featured Design

Let’s chase away those January Blues! Our design spotlight this week is a ‘Beat the January Blues’ Spin Wheel —a beachy escape in the midst of winter. Imagine a sunny beach scene with a colorful parasol as the wheel and a pair of bare feet poking out from underneath to point to the winning prize segment – maybe a vacation getaway.

What's Special About This Design?

Beachy Vibes

Use a bright parasol as the wheel with a beach or pool background. Add a playful detail—like feet in flip-flops beneath the parasol—as the marker for the winning segment.

Win Big and Feel Good

Your top prize could be a vacation in the sun, making it aspirational and exciting for customers who need a break from winter.

Customizable Details

Add your own logo, theme colors, and specific prize types that align with your brand’s January strategy.

How to Create It

Ready to make your audience dream of sunnier days? Our customization guide will show you step-by-step how to turn BeeLiked’s Wheel of Fortune into a tropical prize-spinning parasol!

Ready to engage your audience?

Learn how easy it is to get started with gamification.

02

Gamify January Sales Without Discounting Everything

The January sales season can quickly turn into a price war, but not everything shoppers want is about price. Customers love a VIP experience, exclusive access, or the chance to win something special. With BeeLiked, you can create a private, invite-only promotion that feels exclusive and gives your customers an exciting chance to engage with your brand without slashing your prices. Here’s how:

How It Works:

VIP Experiences and Exclusive Access

Offer the chance to win a VIP shopping day, early access to new lines, or a special experience—what matters is that it’s exclusive.

Controlled Gamified Discounts

Tease a big discount for lucky winners, but control your costs by setting probabilities so most prizes fall within your budgeted discounts.

Encourage Return Visits

Incentivize customers to make a purchase by a certain date to earn additional plays.

FOMO Magic

By making it invite-only, you create that fear of missing out—just what your inactive database needs to feel special.

Why Use BeeLiked’s Gamified Promotions?

Memorable Experience

Engage customers with unique experiences they’ll remember.

Cost-Controlled Discounts

Set probabilities for discounts to stay within budget.

Repeat Visits

Get customers coming back for multiple plays, creating more buying opportunities.

03

Easy InviteLinks and Email Automation with BeeLiked

After creating a stunning January promotion, you’ll want to ensure it reaches your existing customers effectively. With BeeLiked’s InviteLinks feature, you can send personalized links straight to your database, giving each customer their own unique entry. Here’s how:

Why Use BeeLiked’s Coupon Collection?

Generate Unique InviteLinks

With just a few clicks, create individual InviteLinks for each customer, ensuring only your intended contacts can participate.

Send Through BeeLiked or Your Own Email Provider

BeeLiked integrates directly with Mailchimp, so you can send these links via BeeLiked if you’re using Mailchimp. Alternatively, download the links and use mail merge to send them through your own email program.

Track Engagement

Easily see who’s playing, when they’re entering, and which offers they’re most excited about.

How-To Guide

For a complete guide on generating InviteLinks and integrating with your email provider, check out our InviteLinks and Automation setup here.

Ready to engage your audience?

Learn how easy it is to get started with gamification.

Get ready for a brand new BeeLiked launching September 2023

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